Pharmaceutical Marketing and the Invention of the Medical Consumer
Publication Date
April 11, 2006
Journal
PLOS Medicine
Author
Kalman Applbaum
Volume
3
Issue
4
Pages
e189
DOI
https://dx.plos.org/10.1371/journal.pmed.0030189
Publisher URL
http://journals.plos.org/plosmedicine/article?id=10.1371%2Fjournal.pmed.0030189
Web of Science
52
Scopus
33646265740
Mendeley
http://www.mendeley.com/research/pharmaceutical-marketing-invention-medical-consumer
Events
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Mendeley | Further Information

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Scopus | Further Information

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  • {"month"=>"9", "year"=>"2017", "pdf_views"=>"23", "xml_views"=>"7", "html_views"=>"663"}
  • {"month"=>"10", "year"=>"2017", "pdf_views"=>"23", "xml_views"=>"11", "html_views"=>"666"}
  • {"month"=>"11", "year"=>"2017", "pdf_views"=>"26", "xml_views"=>"10", "html_views"=>"729"}
  • {"month"=>"12", "year"=>"2017", "pdf_views"=>"27", "xml_views"=>"11", "html_views"=>"681"}
  • {"month"=>"1", "year"=>"2018", "pdf_views"=>"22", "xml_views"=>"7", "html_views"=>"290"}
  • {"month"=>"2", "year"=>"2018", "pdf_views"=>"19", "xml_views"=>"2", "html_views"=>"124"}
  • {"month"=>"3", "year"=>"2018", "pdf_views"=>"41", "xml_views"=>"0", "html_views"=>"122"}
  • {"month"=>"4", "year"=>"2018", "pdf_views"=>"42", "xml_views"=>"1", "html_views"=>"134"}
  • {"month"=>"5", "year"=>"2018", "pdf_views"=>"38", "xml_views"=>"1", "html_views"=>"103"}
  • {"month"=>"6", "year"=>"2018", "pdf_views"=>"37", "xml_views"=>"4", "html_views"=>"60"}
  • {"month"=>"7", "year"=>"2018", "pdf_views"=>"26", "xml_views"=>"4", "html_views"=>"65"}
  • {"month"=>"8", "year"=>"2018", "pdf_views"=>"26", "xml_views"=>"1", "html_views"=>"43"}
  • {"month"=>"9", "year"=>"2018", "pdf_views"=>"51", "xml_views"=>"1", "html_views"=>"94"}
  • {"month"=>"10", "year"=>"2018", "pdf_views"=>"70", "xml_views"=>"1", "html_views"=>"168"}
  • {"month"=>"11", "year"=>"2018", "pdf_views"=>"43", "xml_views"=>"2", "html_views"=>"161"}
  • {"month"=>"12", "year"=>"2018", "pdf_views"=>"29", "xml_views"=>"1", "html_views"=>"130"}
  • {"month"=>"1", "year"=>"2019", "pdf_views"=>"91", "xml_views"=>"0", "html_views"=>"119"}
  • {"month"=>"2", "year"=>"2019", "pdf_views"=>"183", "xml_views"=>"0", "html_views"=>"159"}
  • {"month"=>"3", "year"=>"2019", "pdf_views"=>"104", "xml_views"=>"1", "html_views"=>"182"}
  • {"month"=>"4", "year"=>"2019", "pdf_views"=>"121", "xml_views"=>"0", "html_views"=>"155"}
  • {"month"=>"5", "year"=>"2019", "pdf_views"=>"97", "xml_views"=>"3", "html_views"=>"120"}
  • {"month"=>"6", "year"=>"2019", "pdf_views"=>"109", "xml_views"=>"2", "html_views"=>"97"}
  • {"month"=>"7", "year"=>"2019", "pdf_views"=>"156", "xml_views"=>"0", "html_views"=>"71"}
  • {"month"=>"8", "year"=>"2019", "pdf_views"=>"194", "xml_views"=>"1", "html_views"=>"83"}
  • {"month"=>"9", "year"=>"2019", "pdf_views"=>"185", "xml_views"=>"2", "html_views"=>"92"}
  • {"month"=>"10", "year"=>"2019", "pdf_views"=>"219", "xml_views"=>"1", "html_views"=>"107"}
  • {"month"=>"11", "year"=>"2019", "pdf_views"=>"304", "xml_views"=>"1", "html_views"=>"162"}
  • {"month"=>"12", "year"=>"2019", "pdf_views"=>"17", "xml_views"=>"1", "html_views"=>"22"}

PMC Usage Stats

  • {"month"=>"1", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"35", "year"=>"2010", "pdf"=>"6", "unique-ip"=>"28", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"2", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"42", "unique-ip"=>"36", "pdf"=>"8", "year"=>"2010", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"3", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"78", "year"=>"2010", "pdf"=>"14", "unique-ip"=>"70", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"4", "cited-by"=>"1", "abstract"=>"0", "full-text"=>"207", "unique-ip"=>"160", "pdf"=>"40", "year"=>"2010", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"5", "scanned-page-browse"=>"0", "cited-by"=>"2", "abstract"=>"0", "full-text"=>"131", "year"=>"2010", "pdf"=>"23", "unique-ip"=>"110", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"6", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"80", "unique-ip"=>"56", "pdf"=>"16", "year"=>"2010", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"7", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"78", "year"=>"2010", "pdf"=>"10", "unique-ip"=>"62", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"104", "unique-ip"=>"88", "pdf"=>"21", "year"=>"2010", "figure"=>"1", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"9", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"108", "year"=>"2010", "pdf"=>"19", "unique-ip"=>"99", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"10", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"31", "unique-ip"=>"31", "pdf"=>"12", "year"=>"2010", "figure"=>"2", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"11", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"32", "year"=>"2010", "pdf"=>"6", "unique-ip"=>"31", "figure"=>"1", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"14", "unique-ip"=>"23", "pdf"=>"16", "year"=>"2010", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"1", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"16", "year"=>"2011", "pdf"=>"5", "unique-ip"=>"16", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"2", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"35", "unique-ip"=>"16", "pdf"=>"12", "year"=>"2011", "figure"=>"1", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"3", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"19", "year"=>"2011", "pdf"=>"5", "unique-ip"=>"18", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"4", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"25", "unique-ip"=>"18", "pdf"=>"8", "year"=>"2011", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"5", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"16", "year"=>"2011", "pdf"=>"4", "unique-ip"=>"14", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"6", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"11", "unique-ip"=>"10", "pdf"=>"2", "year"=>"2011", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"7", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"21", "year"=>"2011", "pdf"=>"2", "unique-ip"=>"18", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"20", "unique-ip"=>"12", "pdf"=>"2", "year"=>"2011", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"9", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"5", "year"=>"2011", "pdf"=>"1", "unique-ip"=>"5", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"10", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"31", "unique-ip"=>"23", "pdf"=>"2", "year"=>"2011", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"11", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"31", "year"=>"2011", "pdf"=>"3", "unique-ip"=>"21", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"15", "unique-ip"=>"15", "pdf"=>"3", "year"=>"2011", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"1", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"21", "unique-ip"=>"19", "pdf"=>"3", "year"=>"2012", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"2", "scanned-page-browse"=>"0", "cited-by"=>"1", "abstract"=>"4", "full-text"=>"16", "year"=>"2012", "pdf"=>"2", "unique-ip"=>"16", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"3", "cited-by"=>"0", "abstract"=>"6", "full-text"=>"61", "unique-ip"=>"62", "pdf"=>"10", "year"=>"2012", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"4", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"31", "year"=>"2012", "pdf"=>"9", "unique-ip"=>"31", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"5", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"42", "unique-ip"=>"20", "pdf"=>"2", "year"=>"2012", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"5", "scanned-page-browse"=>"12", "cited-by"=>"2", "abstract"=>"0", "full-text"=>"0", "year"=>"2006", "pdf"=>"0", "unique-ip"=>"1", "figure"=>"62", "scanned-summary"=>"49", "supp-data"=>"40"}
  • {"scanned-page-browse"=>"11", "month"=>"6", "cited-by"=>"2", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"1", "pdf"=>"0", "year"=>"2006", "figure"=>"64", "scanned-summary"=>"52", "supp-data"=>"47"}
  • {"month"=>"7", "scanned-page-browse"=>"7", "cited-by"=>"1", "abstract"=>"1", "full-text"=>"0", "year"=>"2006", "pdf"=>"0", "unique-ip"=>"1", "figure"=>"49", "scanned-summary"=>"40", "supp-data"=>"38"}
  • {"scanned-page-browse"=>"7", "month"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2006", "figure"=>"28", "scanned-summary"=>"21", "supp-data"=>"19"}
  • {"month"=>"9", "scanned-page-browse"=>"11", "cited-by"=>"1", "abstract"=>"0", "full-text"=>"2", "year"=>"2006", "pdf"=>"0", "unique-ip"=>"1", "figure"=>"42", "scanned-summary"=>"28", "supp-data"=>"29"}
  • {"scanned-page-browse"=>"9", "month"=>"10", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"1", "pdf"=>"0", "year"=>"2006", "figure"=>"67", "scanned-summary"=>"57", "supp-data"=>"55"}
  • {"month"=>"11", "scanned-page-browse"=>"23", "cited-by"=>"2", "abstract"=>"0", "full-text"=>"0", "year"=>"2006", "pdf"=>"0", "unique-ip"=>"2", "figure"=>"96", "scanned-summary"=>"71", "supp-data"=>"64"}
  • {"scanned-page-browse"=>"11", "month"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"1", "pdf"=>"0", "year"=>"2006", "figure"=>"101", "scanned-summary"=>"89", "supp-data"=>"53"}
  • {"month"=>"1", "scanned-page-browse"=>"9", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"36", "scanned-summary"=>"27", "supp-data"=>"23"}
  • {"scanned-page-browse"=>"15", "month"=>"2", "cited-by"=>"0", "abstract"=>"2", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2007", "figure"=>"50", "scanned-summary"=>"33", "supp-data"=>"39"}
  • {"month"=>"3", "scanned-page-browse"=>"14", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"59", "scanned-summary"=>"44", "supp-data"=>"42"}
  • {"scanned-page-browse"=>"11", "month"=>"4", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"1", "pdf"=>"0", "year"=>"2007", "figure"=>"59", "scanned-summary"=>"47", "supp-data"=>"47"}
  • {"month"=>"5", "scanned-page-browse"=>"5", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"56", "scanned-summary"=>"50", "supp-data"=>"43"}
  • {"scanned-page-browse"=>"6", "month"=>"6", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2007", "figure"=>"39", "scanned-summary"=>"33", "supp-data"=>"32"}
  • {"month"=>"7", "scanned-page-browse"=>"7", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"30", "scanned-summary"=>"23", "supp-data"=>"25"}
  • {"scanned-page-browse"=>"13", "month"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2007", "figure"=>"47", "scanned-summary"=>"34", "supp-data"=>"31"}
  • {"month"=>"9", "scanned-page-browse"=>"5", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"35", "scanned-summary"=>"30", "supp-data"=>"30"}
  • {"scanned-page-browse"=>"2", "month"=>"10", "cited-by"=>"0", "abstract"=>"1", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2007", "figure"=>"39", "scanned-summary"=>"36", "supp-data"=>"32"}
  • {"month"=>"11", "scanned-page-browse"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2007", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"24", "scanned-summary"=>"16", "supp-data"=>"24"}
  • {"scanned-page-browse"=>"3", "month"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2007", "figure"=>"32", "scanned-summary"=>"29", "supp-data"=>"24"}
  • {"month"=>"1", "scanned-page-browse"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2008", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"53", "scanned-summary"=>"41", "supp-data"=>"36"}
  • {"scanned-page-browse"=>"12", "month"=>"2", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2008", "figure"=>"52", "scanned-summary"=>"40", "supp-data"=>"38"}
  • {"month"=>"3", "scanned-page-browse"=>"10", "cited-by"=>"3", "abstract"=>"0", "full-text"=>"0", "year"=>"2008", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"74", "scanned-summary"=>"64", "supp-data"=>"43"}
  • {"scanned-page-browse"=>"15", "month"=>"4", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2008", "figure"=>"88", "scanned-summary"=>"73", "supp-data"=>"51"}
  • {"month"=>"5", "scanned-page-browse"=>"5", "cited-by"=>"1", "abstract"=>"2", "full-text"=>"0", "year"=>"2008", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"56", "scanned-summary"=>"49", "supp-data"=>"36"}
  • {"scanned-page-browse"=>"4", "month"=>"6", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2008", "figure"=>"54", "scanned-summary"=>"50", "supp-data"=>"29"}
  • {"month"=>"7", "scanned-page-browse"=>"6", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2008", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"65", "scanned-summary"=>"59", "supp-data"=>"44"}
  • {"scanned-page-browse"=>"10", "month"=>"8", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "unique-ip"=>"0", "pdf"=>"0", "year"=>"2008", "figure"=>"59", "scanned-summary"=>"49", "supp-data"=>"34"}
  • {"month"=>"9", "scanned-page-browse"=>"13", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"0", "year"=>"2008", "pdf"=>"0", "unique-ip"=>"0", "figure"=>"86", "scanned-summary"=>"73", "supp-data"=>"43"}
  • {"scanned-page-browse"=>"0", "month"=>"10", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"85", "unique-ip"=>"44", "pdf"=>"5", "year"=>"2008", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"11", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"99", "year"=>"2008", "pdf"=>"2", "unique-ip"=>"46", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"12", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"14", "unique-ip"=>"14", "pdf"=>"4", "year"=>"2008", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"1", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"25", "year"=>"2009", "pdf"=>"9", "unique-ip"=>"28", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"2", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"7", "unique-ip"=>"21", "pdf"=>"17", "year"=>"2009", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"3", "scanned-page-browse"=>"0", "cited-by"=>"1", "abstract"=>"0", "full-text"=>"13", "year"=>"2009", "pdf"=>"32", "unique-ip"=>"29", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"4", "cited-by"=>"1", "abstract"=>"0", "full-text"=>"38", "unique-ip"=>"75", "pdf"=>"64", "year"=>"2009", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"month"=>"5", "scanned-page-browse"=>"0", "cited-by"=>"0", "abstract"=>"0", "full-text"=>"15", "year"=>"2009", "pdf"=>"13", "unique-ip"=>"23", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
  • {"scanned-page-browse"=>"0", "month"=>"6", "cited-by"=>"3", "abstract"=>"0", "full-text"=>"16", "unique-ip"=>"22", "pdf"=>"16", "year"=>"2009", "figure"=>"0", "scanned-summary"=>"0", "supp-data"=>"0"}
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